Marketing, Business Economics and Law
Welcome to the Department of Marketing, Business Economics and Law
At the Alberta School of Business, MBEL combines world-class research and innovative teaching in marketing, business economics, and business law. Our faculty are global leaders in consumer behavior, market research, international business, and natural resource economics. Students gain industry-relevant knowledge through experiential learning, preparing them for dynamic careers in business, law, and policy.
Programs
Undergraduate programs
We offer diverse BCom programs that combine cutting-edge research, industry insights and experiential learning to develop strategic, adaptable and globally minded business leaders.
MBA programs
The U of A MBA equips students with in-depth business knowledge and leadership skills. With flexible career tracks and experiential learning, graduates gain expertise in areas like international business, marketing, and natural resource management. The 20-month program blends theory with real-world application to accelerate career growth.
PhD Program in Marketing
Our PhD program trains future academics in cutting-edge marketing research, specializing in consumer behavior, quantitative modeling, and strategy. Graduates contribute to top-tier journals and secure faculty positions at leading institutions worldwide.
Winter Term 2025
Practicum
BUEC 444 — International Study Tours
This course is a combination of on site study tours to a foreign country and academic coursework. The study tour component will normally be for a two to three week period, during which students will participate in company tours, lectures and language and cultural study to develop an appreciation for different business cultures and contexts. Upon return, students will be expected to complete a group project or case study relating to the business environment of the country under study.
Connecting with leading centres
The Department of Marketing, Business Economics and Law is proud to work with the Centre for Cities and Communities (CCC), which harnesses the expertise of the Alberta School of Business to drive innovation in city-building research and education. Through collaboration in knowledge creation, student experience, and community partnerships, we shape urban environments that are inclusive, efficient, and vibrant. By uniting scholars, students and industry leaders, we’re creating the cities of tomorrow — designed for everyone.
Department News
Events
See all upcoming events »Message from the Chair
Welcome to the Department of Marketing, Business Economics, and Law at the Alberta School of Business. Our department brings together a diverse community of scholars and industry experts dedicated to shaping the future of business through cutting-edge research and real-world application. Our faculty specialize in a broad range of areas, from consumer behavior, branding and digital marketing to economic policy, competition strategy and business law — ensuring that our students gain the knowledge and skills needed to navigate an ever-evolving business landscape.
At the core of our department is a commitment to student success. Our programs blend rigorous academic training with hands-on learning experiences, including case competitions, industry partnerships, and experiential projects that prepare students to lead with confidence and creativity. Whether you are exploring the complexities of global markets, understanding the legal frameworks that shape business decisions, or developing strategies that drive consumer engagement, we are here to support you on your journey.
As part of the Alberta School of Business, we believe in the power of collaboration and shared growth. We foster an environment where students, faculty and industry partners work together to push boundaries, challenge ideas and create meaningful impact. Our goal is not just to educate, but to inspire — to uplift one another in pursuit of excellence and innovation.
Paul Messinger
Professor and chair
